There are times when you want to move forward so bad.  You don’t lack enthusiasm, motivation, or commitment.  However, there is something that has you stuck and you can’t move forward until you figure out how to get unstuck.

There are three ways to get unstuck.

1. Find an alternative approach
2. Learn how to do it yourself
3. Pay someone else to do it for you

Depending on what has you stuck each approach is entirely appropriate in different situations.

Sometimes there is an alternative approach.  The challenge is either you are too close to the situation and can’t see it or you are completely unaware another approach exists.

There are some things you simply have to know how to do yourself.  When that is the case it is time to pony up the time and money, search out the right source(s), and get to work learning how to do it.

Then there are certain things YOU really don’t need to know how to do.  Perhaps you don’t even want to know how to do them… ever!  What you really want is someone who understands your objectives to use their already existing skills and knowledge to do it for you so you can move on to other things.

Things like the things you get paid to do;-)  Wow, what a novel idea.

Recently, thanks to many of you, I came to realize a lot of you are stuck in a holding pattern because there are certain things you don’t know how to do.  Plus you want someone else to do it for you.

If that sounds like you then perhaps it’s worth talking about how I might help you get unstuck by doing some of the things listed below for you.

Coach Cheryl

P.S. If you don’t see what has you stuck listed go ahead and let me know what it is.  I might either be able to help you with that or direct you to someone who can.

One thing I have clearly learned through personal experience is an important lesson that impacts all areas of your life.  The lesson I have learned is this…

Run in the Opposite Direction of the Herd

When you need help rather than screaming “help”.  Police will tell you to yell, “Fire!”

In a fire Firemen tell you never to run to the main exit because that’s where everyone else runs.

I have to chuckle when I see all these commercials on TV telling you to buy gold.  They are advertising because they want to SELL you gold.  Gold is at an all time high making now the time to sell not buy.

As it gets tougher and tougher to gain new clients most people think of what they can cut back on when you should be thinking about what you should be spending more on.  Now is the time to adapt then ramp up your marketing not cut back on your marketing.  There will be fewer competing messages in your ideal clients mail box now making your message more likely to get read.

The same is true when it comes to investing in yourself.  Now is the time to gain new skills, improve the skills you have, and adapt the way you get clients to better fit their needs.

I found a perfect example of this while on vacation.  Everyone is hemming and hawing about whether the real estate market has hit bottom.  Everyone wants to buy at the bottom.  Yet, that almost never happens.

Now is the perfect time to buy investment real estate.  In fact, I discovered a fantastic investment opportunity on the West coast of Florida.  In reality, you want to buy when real estate is on the way up not down.  Plus if you want to play in real estate right now you need two things most people do NOT have patience and…

CASH

While everyone else was leveraging themselves up to their eyeballs you should have been squirreling away a hefty nest egg.  It’s never too late to get started on that nest egg.  However, your first priority should be investing in things that make money now so you have more money to set aside now and forever moving forward.

Another thing I know for certain.  If you insist on doing what everyone else does you lose.  You have a lot riding on your business.  Does it make sense to risk everything because you insist on following the herd rather than stepping out and taking the lead?

There is nothing stopping you from becoming the top dog, the pack leader that everyone else wants to follow.

Coach Cheryl

photo credit: kevindooley

Most people trying to sell are afflicted with a terrible disease.  The disease is tunnel vision.  It’s a particularly harmful disease because it keeps you from seeing the opportunities that are around you.

People are creatures of habit by nature.  We like routine ways of doing things, so when we find something that works for us we tend to do the same things over and over and over.  In fact, we continue doing things well past when they no longer work just because we are so comfortable doing them.

Because we like routines and habits we are uncomfortable when we go outside of our routines and habits.  So uncomfortable in fact, we often miss important information and clues.  We miss these clues because our focus is on getting ourselves back to a so-called “normal” routine.

Vacations are a time when we voluntarily step outside of our routines and habits and expect something different.  Here’s what I want you to realize.  Your vacation isn’t just a time to refresh and relax…

Vacations are a Time to Recharge

When you plan a vacation you intend to have fun.  You intend to do different things in different places with different people.  Could there be a better place to discover what you need to recharge your efforts to sell your services?

You just need to focus on the opportunities you can expect anywhere you go.  Opportunities come in the form of…

• Opportunities to get new clients
• Opportunities to meet new partners
• Opportunities to connect with potential clients or partners
• Opportunities to generate cash

Realistically these opportunities exist every day no matter where you are or what you are doing if you just focus on finding them.  You should perceive every person you meet as an opportunity to gain a client, connect with a partner, or make money now.  There are opportunities in nearly everything you do.

Turn Off Your Autopilot

If you’re ever going to take advantage of the opportunities that surround you the first thing you must do is turn off your autopilot.  Start asking yourself these questions…

1. How could this person or situation open the door to potential clients?
2. How could I partner with this person or this business and open doors for both of us?
3. How could I create a connection here that could open the door to a relationship?
4. How could I take this situation and create cash?

On my recent vacation I came across an opportunity to create cash.  I don’t have to tell you the importance of cash.  Cash creates other opportunities in and of itself.  I’ll tell you more about this opportunity in another post.

In the meantime, start asking yourself where are your opportunities?

Coach Cheryl

photo credit: Sylvain Raybaud

My husband was taking a picture from the balcony of our cabin on the cruise we took in the Eastern Caribbean.  As he placed the camera back in it’s bag he announced it was definitely time for a new camera bag.  I had to admit this poor little bag looked pretty ratty.

The camera bag had earned it’s tattered looks.  That bag has been on a number of vacations from Brazil, to the Netherlands, to Tortilla and many other destinations.  Unfortunately, I try to cram everything no one else wants to carry in that poor little camera bag.  As a result the fabric was a little grimy.  The zipper was a little misshapen.  And one of the pockets ripped from too many over-stuffing events.

We happened to come across an outlet mall in Sandestin, Florida.  As we browsed the stores we found a store I thought might have camera bags.  So I grabbed the camera bag with contents from the car and entered the store.

Every Store Clerks Dream… a Prepared Shopper

When the helpful store clerk approached I could not only tell him exactly what I wanted I could also show him.  I wanted another bag about the same size.  Only this time I wanted a leather one.

The store clerk was a little taken aback.  He said most people don’t come so prepared to make a purchase.  Because I was fully prepared it only took a couple minutes to identify a good potential.  Then because I had my existing bag and contents with me I could actually take everything from my old bag and transfer it to the new bag to make sure everything fit.  The bag he showed me fit the bill and my purchase immediately followed.

Setting Yourself up for Success

The store clerks comment struck a chord reminding me of the importance of setting yourself up for success.  How many times have you made a purchase based on what you thought would work from memory only to find out your memory wasn’t nearly as good as you thought it was?  Then you were left with the hassle of returning the item, or you were stuck with something that didn’t work like you thought it would.

Some Common Things that Help

Whether you are selling a service or a product there are some common things that will help.  First, until or unless the potential client communicates they have a need you can fulfill there’s no reason to attempt helping them buy.  You can help potential clients by having a clear message that makes it easy to understand what you can do for them.  Once they say they need something then there’s the match up process.

While I was very specific and vocal about what I wanted and the criteria required potential clients aren’t usually that clear about their own needs.  Quit often they are confused and unsure about things.  They need you to help them gain clarity about their specific needs.  When you ask good questions and listen closely you help them pinpoint what they want and the best way they perceive getting that.

The Keys to Your Success… Good Questions & Listening

All the store clerk had to do was give me what I wanted from his existing inventory.  The same is true for you.  When you help potential clients state what they want, how they want it, and then you help them identify how they would choose the best option.  You can then present them with the exact solution they want the exact way they want it.

When you successfully prepare to sell your services price becomes a none issue.  Rarely will a potential client have previous experience with a service provider who listened as well as you did, who understands what they want and need like you do, and who gives them exactly what they asked for like you did.  Why search elsewhere when everything you already want has been perfectly demonstrated right here right now?

Coach Cheryl

photo credit: Mahesh Khanna

My big brother taught me this lesson years ago.  I have three big brothers and I have to confess I’d probably have turned out a sissy if it wasn’t for them.  Trust me, they cut me no slack for any reason.  They were firm believers that daily beatings were essential to my survival.

My big brother Wayne is one of the best story tellers around.  I could listen to his stories for days on end.  I don’t think he has a clue how good he is at story telling.  That’s probably for the best because if his head got any bigger his neck couldn’t carry it;-)  As you can tell those beatings were never merited.

Look for the Full Parking Lot

 It was around lunch time as my husband and I were driving north on Florida-1 from Key West.  I spied this nice looking restaurant just off the highway that looked like it had killer views, so we pulled off.  Now we should have gotten our first clue when we drove in the parking lot.  I even commented they must not be open for lunch.  Then I noticed their door was wide open and their wooden butler was there to greet us.

We were seated in a great spot.  Oddly enough there were almost no other diners even though it was almost noon.  We ordered our lunch and enjoyed the view as we waited.

Now I have to say the view was worth the price of admission.  However, I doubt my dog would have eaten the food.  As both my husband and I picked at out lunches I started laughing and said, “I guess I forgot Wayne’s rule for picking a restaurant”.  My husband got a chuckle out of that.  Oh well, there’s always another meal around the corner, but you don’t find views like that just anywhere.

Did I mention my big brother Wayne is 11 years my senior?  Sometimes he got stuck hauling the kid around.  I was always the kid because my siblings ranged from 9 years to 16 years my senior.

I first learned this lesson from Wayne as a child.  He got sent on an errand and he had to drag the kid along.  I was probably whining about being hungry or something because he decided to stop and get us lunch.  As we drove around Wayne told me to look for a parking lot with a lot of cars.

You see Wayne’s rule for dining was simple.  Find a place to eat with a full parking lot and you know the food will be good.  It didn’t matter what the place looked like, if the locals ate there you could count on something decent to eat.

When we got to the Clearwater area we followed Wayne’s rule.  We found a place that looked like your local dive.  It was so packed you had to wait for a parking space.  True to Wayne’s rule the food was among the best we came across.

 But I Don’t have a Parking Lot…

As service providers we need to remember that people are looking for the full parking lot.  I don’t mean that literally I mean your potential clients want to know they aren’t your first or only client.  They want to know others trust and respect both you and your work.

Many service businesses don’t have or need a physical location.  So how do others find their full parking lot?

There are lots of subtle ways you can let others know they aren’t alone.  For example, did you know over 4,000 other service providers and sales professionals are regular readers of this blog?

You can also host events where clients and potential clients can have fun and get to know each other.  They don’t even have to be face-to-face.  I’ve held a number of events via phone and the internet where subscribers could engage with me and each other.

The full parking lot represents your street cred for a restaurant.  You can earn your street cred other ways when you don’t literally have a parking lot.  For example, I’ve published nearly 700 articles and half a dozen or so books and ebooks.

There are lots of ways you can demonstrate your cred by becoming a good resource for others.

Sales Coach Cheryl

Boarding an airplane creepily makes me think about Nazi Germany.  TSA and the airlines line you up.  They strip you of your personal dignity.  They poke, prod, and scan both you and your belongings.  Then in spite of everything they do to dehumanize and supposedly protect you, you may very well be settling into a death chamber rather than a means of transportation because all this activity actually does almost nothing to protect you.

It makes me angry both with the people who have caused this mass hysteria and the governmental agencies who are supposed to protect us.

In the process of “keeping us safe”.  The airlines have taken their already poor customer service and created an atmosphere completely devoid of customer service.  Each paying passenger is treated like an enemy combatant.  No wonder air travel is down.

With my previous airline experiences in mind you will understand my shock at the contrast in customer service I experienced on my recent cruise.  I almost wonder if every cruise employee is a graduate of the Disney school of customer service.  Each employee I encountered made eye contact, they smiled, and they spoke to me.

Yes, they spoke to each and every passenger.  They greeted you every time your paths crossed.  They made sure you knew they really wanted to make sure you have the best time ever.  If there was any question you needed answered, something you needed help with, or anything they could do “for you” they did it.

Within a few minutes of boarding the ship I wanted to locate the on-ship internet cafe so I could purchase an internet package to use during the cruise.  However, I couldn’t figure out where it was or how to get there.  I happened to encounter the hotel manager for the ship and he personally walked me to the internet cafe.  Then he introduced me to the staff member there.  Can you believe it?

I was almost speechless.  Yet, this wasn’t some isolated event.  Time and time again I saw cruise employees go out of there way to do things for passengers to make certain there needs were met ASAP.

Most of the other passengers I met on the cruise were NOT first time cruisers.  I met people who were on cruise number 45 cruise… cruise number 60.  I met people who take a cruise 2 and 3 times a year.

Here’s the point.  When it comes to getting clients and keeping those clients the more personal you make their experience the easier and more successful the entire process.  We all want to be treated like human beings.  We all want someone to care about what we need.  Plus finding someone who puts your needs ahead of their own is absolutely refreshing.

I know you do really care about your clients and the people you want to become clients.  Just make certain you don’t allow yourself to get too comfortable with routines and procedures to the point your relationships suffer.  If you have employees make sure they truly demonstrate kindness and respect in EVERY client or potential client encounter.

If you’ve had an especially great example of a business making it personal for you please tell us about it below.

Coach Cheryl

photo credit: 111 Emergency

For the past 3 weeks I’ve been having the time of my life.  While I was off frolicking on the beaches on both coasts of Florida and cruising a few Caribbean Islands my business continued like clock work and my bank account grew.  Just like I planned…

What I hadn’t planned on were the valuable sales lessons I was reminded of along the way.  I’d like to share a few of those lessons with you this month because they are priceless.

When I was a corporate big shot I spent far too much time on air planes.  Consequently, I grew to absolutely hate flying.  Then the terrorists came along and made things even worse.  Finally, the airlines themselves completely forgot the concept of customer service treating their passengers like enemy combatants.  So I will go to great lengths to avoid flying.  In fact, if I never had to get on a plane again it would suit me just fine.

If the Airlines go Bankrupt They Have Themselves to Blame

So rather than flying my husband and I drove and cruised.  The first lesson I want to share with you came about because we drove.  We took interstates to get to Savannah, Georgia from Iowa.  We were going to Savannah simply because I wanted to eat at Paula Dean’s restaurant The Lady and Sons in downtown Savannah.  Then we took the interstate down to Florida.

At that point we got off the interstate because you can’t truly experience this great nation from the interstates.  Interstates are specifically designed to get you to your destination quickly.  You get on make as few stops as possible until you get to your destination then you get off.  However, you know almost nothing about the areas or the people in those areas you drive through.

You have to get off the interstate to really experience this great nation.  There is so much beauty, so many wonderful places, and so many great people to meet in this country we forget just how much there is to see right here in the U.S.  Once you get off the interstate you begin to realize everything can change in as little as 80 miles.  The people, the scenery, and the business environment.

We often overlook or forget this when we approach acquiring clients.  We try to gain clients from the interstate, so to speak.  That just doesn’t work.

You try to gain clients from the interstate when you rudely interrupt the person you want to work with, you spew a bunch of information about you all over them, and then you ask them to help you by buying from you right now.  If you are acting like this you are coming off like a spoiled brat that needs their butt warmed.  The person you want to work with is wondering just who the heck you think you are.

It so easy to get locked into this fast moving, gotta get it done now mindset, and completely forget about what it feels like to be the other person.  It’s so easy to forget that no one is going to hire you until they have at least some form of a relationship with you first.  Ideally, you want to make a friend first and then earn a client.

Try This…

I want you to try a little experiment.  I want you to go to a local sit down restaurant you haven’t visited before.  From the moment you enter the restaurant I want you to make eye contact with the hostess and your waiter.  I want you to pay close attention to what they say.  I want you to smile at them and use their name.  I want you to say, “Thank you” when they bring your drink and your meal.  I want you to engage them by asking them something about them or about the area.

I’ve always done this without even thinking.  I didn’t start thinking about it until I began to notice how other people were treating their servers.  If you don’t already treat these people with the same respect and consideration you would treat any important person you’re meeting for the first time you might be a little surprised to find out just how well you get treated.  You might be surprised just how much these people begin to care about your experience.  You become important to them because you’ve demonstrated they are important to you.

Now translate this concept to the people you want to hire you.  What if you placed this much attention on them, what they need, on learning about them from the first moment of contact?  They should feel good about having an experience with you.

They should feel open to the idea of having other experiences with you because you made their first experience so pleasant.  They should feel they are important to you because they are.  They should feel they can talk to you because you’ve demonstrated you really listen to what they say.

This little experiment is so important because it will help you see how important it is to focus on others, to really connect with others, and to actually hear what they say.

Stop trying to cram your services down others throats practicing interstate selling techniques.  Start creating positive experiences, making beneficial connections, opening the door to making new friends.  The clients will follow.  When you change the way you approach earning clients you can make the process of getting a client shorter than it is when you approach getting clients like a typical sales people.

Coach Cheryl

photo credit: dougtone

As the this year winds down and the new year looms now is the time to make sure you get what you want in your business next year.  That means now is the time to PLAN so you’re ready to hit the ground running starting January 1.  After all, you have a lot more wind in your face than previous years.

Rising taxes are a foregone conclusion, employees will cost you more even if you don’t give them a raise or bonus, and your potential clients will continue to make investments with great caution.  Money isn’t falling from the sky for them either.

Tighten Your Operation

There’s no time like the present to tighten your operation whether you’re a one man band or have lots of employees or locations.  One of the best ways to figure out exactly what you will do to make that happen is to go through an abbreviated Strategic Sales Master Plan.  When I say abbreviated I don’t mean quick I mean well thought out.

One of the things I’ve noticed lately among businesses of all sizes with varying levels of success is scope creep.  Diane Helbig states, “You must know the scope of the work you will do” in her book Lemonade Stand Simple: Accelerate Your Small Business Growth

When you lack clarity about exactly what you do and don’t do… several negative things happen.  For one thing you become less desirable to your best potential clients.  For another, your profits go down because you tend to under value the work you’re doing, or over estimate your capabilities to do that work.  Consequently you don’t recover the compensation required to earn a real profit doing that work.  Plus you confuse both your employees and your clients.

Single Page Strategic Sales Master Plan

Let’s set aside this month to focus on developing a single page Strategic Sales Master Plan for your business.  The elements of your plan will include:

• Positioning
• Vision
• Mission
• Purpose
• Critical Factors
• Actionable Goals
• Resources
• Focus
• Deadlines
• Tracking

Rather than just talking about it I want you to take action and actually do it.  The first action I want you to take is to download the Strategic Sales Master Plan template.  Then I want you to print this template and keep it right by your computer along with a pencil.  Finally, I want you to get ready because we’ll start working through it in the next post.

If you know other business owners, entrepreneurs, and SOHO’s (single owner home office) who need to start next year right please send them to this blog post so they can get started and work through it with us.  There’s enough business for everyone.  Everyone who has a plan to go out and get that business that is…

Coach Cheryl

Do it Yourself

Do it with a Little Help

Do it with Guidance

photo credit: kongsvinger

One of the things that was so frustrating for me was figuring out what business I was really in.  If asked, most people would respond they are in the coaching business, the insurance business, the healing business, etc.  All really bad answers.

Dead Pan Flat

If you speak to the people you want to work with in that way you can expect a dead pan flat response.  In fact, your response is a real conversation stopper.  There are several reasons.  One being the other person already has a preconceived perception of what that means that rarely works to your advantage.  Plus they already work with or know someone in that business.  Yada Yada Yada.

Passion Evoking Position

No matter what business you’re “in” if you want extreme success you must be in a passion evoking business.  You must set yourself, your business apart from the rest, and position your business as the business your best ideal clients are really excited about.  You have to be passionate about what you do to get to that point.

And that’s where the real problem is.  Most business owners, just like I was in the beginning, are totally confused about not only what business they’re in but what they are passionate about.

Michel Fortin says, “To me, the most effec­tive way to com­mu­ni­cate added value is through the gen­uine, sin­cere, and pas­sion­ate zest you have for what you do and the clients you serve.”

Here’s why it’s so hard for most of us to get to this point.

If you’re familiar with Earl Nightingales Acres of Diamonds talk you know “The thing about this story that has so profoundly affected millions of people is the idea that each of us is, at this very moment, standing in the middle of our own acres of diamonds. If we had only had the wisdom and patience to intelligently and effectively explore the work in which we’re now engaged, to explore ourselves, we would most likely find the riches we seek, whether they be financial or intangible or both.”  

What Gets You JAZZED Up?

There is one thing I know is true for every person in any business selling a service.  You LIVE to help people.  However, there are certain people with specific problems you can solve, or goals you can help them get that you enjoy doing so much you’d do it for free.  Yes, that’s right you’d do it for free if it weren’t for the fact you have bills to pay just like everyone else.

Gosh, if your entire business were filled with people like that so you could do that work, and that work only each and every day… why you would literally dance a jig in the streets.

Now you think you can’t do that because you think there aren’t enough people like that to pay your bills.  You worry you’ll exclude yourself from the work you need to pay your bills.  You think if you’re already struggling to get enough clients the last thing you want to do is limit your pool of potential clients.

YOU are Dead WRONG

Unless you are working with some obscure problem that only a few people on the entire planet ever have I’d be willing to take the stance you are dead wrong.  Even if what you do really is that obscure I’d still say you are dead wrong because those people with that problem or unmet goal are probably willing to pay dearly for your help.

Here’s why you aren’t finding your diamonds.

1. You aren’t open to the opportunities already available
2. You aren’t willing to man up and take a risk
3. You are focusing on what you want rather than how you can better serve

Did I Make You Mad?

GOOD.  I hope you are madder than a hornet.  You know why?

Because I’ve come to realize that when something makes me see red there’s probably a GINORMOUS opportunity to really learn something right under my nose.  And when I act like a big girl and admit my faults, get my ego out of the way, and look for the lesson I find a diamond in the rough.

Another way to think about it is acting like you want to capture the heart of your perfect mate, the love of your life, your soul mate.  In your mind this person you envision meets certain criteria.  The better job you do identifying your must have criteria the easier it is to figure out where a person like that would hang out.

Or, if you prefer, think about buying a home.  You need a set of criteria before you start looking for a home or you can plan on a very long unproductive search.  Kind of like your elusive search for clients.

Once you’ve got your must have criteria you then have to put all your efforts into attracting the people who fulfill your criteria.  Does that mean you can’t work with people who aren’t a perfect match?  No.

Does it mean you are going to attract more highly qualified potential clients who are interested in doing business with you? Duh!

The choice is yours.  Your diamonds are right there under your feet just waiting for you to look down and pick them up.

Coach Cheryl

Do it Yourself

Do it with a Little Help

Do it with Guidance

photo credit: xlt.lv

When you have no prospects all you can think about is finding a way to get prospects.  When you get those prospects you quickly find yourself overwhelmed because now you have the obligation to follow up and follow through with all those prospects until they either buy, or exit your sales funnel.  My friend Jonathan Farrington recently wrote a post about dealing with feeling overwhelmed with prospects.  His post got me thinking.

I get a lot of calls from people who tell me they need more prospects.  They are convinced what they want is prospects.  Yet, it doesn’t take long to get to what they really want.  Even though they are asking for more sales prospects or leads, what they really WANT is paying clients.

Money in the Bank Today

They want paying clients because those clients mean money in their bank accounts now.  They want clients yet they mistakenly think they have to ask for prospects to get those clients.  When that really isn’t the case at all.

Even though it can seem like mission impossible when you have zero prospects getting prospects isn’t all that difficult.  Because it’s not really all that hard to get prospects you quickly discover that once you get what you ask for… you start feeling overwhelmed.  You quickly find yourself overwhelmed because you try to manage those prospects manually when there is no need to do that.

Automate the Relationship Process

There is no need to manually manage all your prospects even though you think you have to.  The reality is it’s very easy to nurture and develop relationships without a hands on one-one-one approach.  Once you can do that you open the door to leveraging both your resources and your results.

Here’s the reason you ask for prospects when you want clients.  You ask for prospects because you already know your message is not powerful enough to trigger an action, or unearth motivation.  You are trying to push prospects to you when you could easily lead them along a path they already want to follow.

Tug of War

So rather than coming together in a positive way you end up in a tug of war with the very people you want as clients.

When you ask for prospects what you are doing is trying to find ready buyers among all the prospects you’ve gathered.  Rather than helping the people who are already looking to buy find you, you are trying to push the people you’ve connected with into a buying decision.  As you already know that’s a tough sell.  Plus it forces you into trying to control things you can’t control.

You can’t control when someone will become a ready buyer.  Some of the prospects in your sales funnel are apathetic about buying your services.  They know they probably should, and they’re thinking about doing some BUT they just aren’t motivated to do anything about it now.  Some are thinking they need to do something and are in the process of researching their options.  The ready buyers have already decided they need to buy and they are ready to do so right now.

Circumstances outside your control, frequently outside the control of your future buyers, can instantly change an apathetic prospect into a red hot buyer.  These sales prospects move from potential money in the bank to real money in the bank right now.

Every business needs both sales prospects and people you are ready to become clients right this instant.  The thing is you don’t have to settle for just prospects and work yourself to death trying to push those prospects into ready buyers.  You can set you primary focus on the ready buyers.  The prospects will follow.

This is so important I wrote “How to Get More New Clients in 9 Days” to help you get those new clients in your business now.

Coach Cheryl

Do it Yourself

Do it with a Little Help

Do it with Guidance

photo credit: Toronto Rob