Hate Prospecting?

May 27 2009

Posted by: Cheryl Clausen in sales coaching, tags: getting leads, prospecting, sales conversations

I don’t know how many times I’ve been told, “I hate prospecting!”

Just thinking about prospecting dregs up raw emotions. Bad feelings. Feelings that make you want to do anything other than setting yourself up to feel those feelings again.

You think you hate prospecting because you:

don’t know how to do it
don’t know how to do it well
don’t like getting rejected

Yet, you like:

meeting new people
making new friends
helping other people

So how about:

Finding out what’s most important to your ideal clients and future clients
Opening a conversation about that
Guiding a meaningful conversation

You don’t hate prospecting you just hate doing it poorly.

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