The Critical 6 Inches in Individual Sales Coaching
Posted by: Cheryl Clausen in sales coaching, tags: individual sales coaching, sales coach, sales coaching
photo credit: visualpanic
Click on this link and read the wonderful article by Clayton Makepeace. I’m serious I want you to read his article first. Not only will you get a good chuckle, but you’ll learn a valuable lesson. Go read his article, and then come back here to read further.
Wasn’t that article a delight? Have you noticed Top Producers always seem to have a smile on their faces and something positive to say about just about everything? Have you also noticed that those in the bottom 20% have a similar reaction to something good as the little girl in Clayton’s story? Did you know that pessimism and optimism are both habits?
Yep, pessimism is a bad habit that you can break. Even though it may be an ingrained habit you can change it by simply:
- identifying how acting like and responding like a pessimist is rewarding to you
- identifying what you’d get out of being optimistic instead of pessimistic
- carefully watching out for those pessimistic behaviors and actions, and immediately changing them mid-thought or mid-act into a positive form
All this takes place in that critical 6 inches between your ears. As long as you can’t see yourself as a Top Producer you won’t be. However, once you sell yourself on the idea that you can be a Top Producer you will be.
Get your head in the game before you go out on the field. Sell yourself on:
- why and how you add value to your clients
- why your ideal clients should want to work with you and only you
- why your solution is exactly right for them
- why your clients are cheating themselves if they don’t take action now
- how you’re cheating both yourself and your best prospects by not helping them to become clients
So, given your new optimism…
- how can you turn your current situations into an advantage for you?
- how will you help yourself become a Top Producer?
- how will you help others to help you become a Top Producer?


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April 2nd, 2008 at 6:29 am
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